Tips for Putting Up Your Course Description

Course description meaning –  A course description can be defined concisely as ‘all the relevant information of your online course”. Course description meaning can be defined as the brief form of all the important information and the benefits your online course would provide. There are several kinds of online courses available on the internet under the same genre, therefore, you as an online course creator, need to make sure that your online course is presented in the most unique way.

Let us look at some of the tips on how to write a good course description –

1. Add a catchy tagline

‍A great one- to two-sentence slogan should be included in every online course. If you can’t define your course in two sentences, it’s time to reevaluate the content and focus of your course. When it comes to how to write a good course description, you need to make sure that you always choose a tagline that can grab the attention of your viewers.

Without getting too deep into the weeds of digital marketing, keep in mind that first impressions matter. The majority of your prospects will never get past the homepage or course landing page, so make sure you capture their attention and clearly lay out your offering to give yourself the best chance of a conversion. When it comes to how to write a class description it is essential to make it catchy for students or learners to actually enroll in it.

2. Establish a course objective

‍This should be a high-level description of your course’s objectives as well as what students will benefit from taking it. As in the example before, you can include this element in the course tagline. It is essential for you to include the course objective in the course description, it would lead the readers to know the objective and associate it with what they are willing to learn from the course. This is one of the major points to note when creating the best description for your course.

3. Determine your learning objectives

‍The learning objectives should include a detailed description of the knowledge, abilities, behaviors, and competencies that the learner should have following the completion of the course. They’re usually given from the learner’s point of view, so they indicate both what the learner needs to know and at what level that learning should take place. Learning objectives are clearly established so that students know what to expect and are more prepared for the process. You need to consider the learning objectives too if you are willing to create the best description for your course.

4. Use keywords that are both relevant and interesting

‍Learners are likely to search for certain keywords while looking for an eLearning course that will provide them with the skill sets or knowledge they require. This is especially true for online searches, such as potential learners searching for an eLearning course or course catalogues on Google. If your eLearning course is listed in a catalogue with a number of other eLearning courses, for example, it might be good to include strong and relevant keywords that will help your eLearning course rise to the top of the list. Conduct keyword research to determine which keywords will best represent your eLearning course and its topic matter. When it comes to writing course descriptions, you need to make sure you use words that have a great volume and difficulty.

5. Make use of action words and phrases

‍Learners aren’t interested in eLearning course descriptions that simply tell them what they’ll learn; instead, they want something more engaging, intriguing, and dynamic. They’re seeking action words or phrases that pique their interest in learning. Make them feel as if they are active participants in the eLearning experience by using terms like “explore”, “discover”, “Expand”, “Free”, “Exclusive”, “Limited” etc. Rather than employing passive words, choose ones that inspire them to take action and enroll in your online course.

6. Define the techniques and criteria for evaluation

The student’s learning objectives should be satisfied through the usage of online study tools. Assessments are used to determine how well pupils have met the learning objectives. It is a key point to include the assessment or test types, as it would prepare the learners ahead of time.

How to write a class description is something all course creators search for while creating the ideal online course. A catchy description would determine whether or not the potential learners would sign up for the course. It could be a decisive factor in whether potential learners or website visitors surf more on your online course website or just click away from the home page. The course description can be considered one of the most effective factors for course enrollment. There are many online courses that do not provide an elaborate description, which leaves the learners with unanswered questions. When it comes to writing course descriptions, you need to evaluate from time to time so that you know when to make changes to them.

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Hope this blog helps you to know how to write a good description. Stay tuned to read more such blogs on Teachmore. 

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