Hello readers, hope you are doing well. We are here with another creator story. Today we meet and learn from the journey of Piyush Patel, founder of Profit from It, a stock market training institute ranked among the top 10 financial training institutes by Silicon Valley Magazine. Let us get started with knowing Mr. Piyush and Profit from It.\u00a0\r\n\r\nProfit From It is a financial training institute or a stock market training institute. It is a very small team from Vadodara. Here we have charted their success story and how it all started.\u00a0\r\n\r\n\r\n\r\nStarting with the back story about him - He never had a background in the stock market, he was initially working for a chemical company in Vadodara. He was always interested in reading books, whenever he read anything on financial topics, although he couldn\u2019t understand, he was always intrigued by it, and he wanted to know more about it.\u00a0\r\n\r\nHe added, \u201cIt wasn\u2019t connected at all, I had a background in the chemical field but I was building a business in the financial industry.\u201d\r\n\u201cYou don\u2019t have to become what you always learn to be.\u201d\r\nHe added \u201c I started reading and doing the study by myself, read books and attended training, investor meets in the initial days. For the last 14-15 years, our team has been doing these seminars in around 43 cities in India.\u201d \r\nHe also added that it was like he was a student first and became the teacher who taught people about it. He was a slow learner at first as he was completely new to the field. He added he practiced a lot to become what he is today.\u00a0\r\n\r\n\r\n\r\n\u201cWhen we started seminars in 2006, we didn\u2019t put them on YouTube. We started very late with our journey with YouTube. For the first time, we had uploaded a video on stock, we didn\u2019t expect a high rate of engagement but later there were many people who subscribed to our channel and did put out their doubts in comments. There are many students who have reached out to us through YouTube. YouTube has helped us in getting an audience we never thought we would.\u201d\r\n\r\nWhen we put knowledge out to media on a daily basis, our viewers are intrigued by it. They get more interested and ask for doubts.\u00a0 He also added, \u201cWe started training people from the grass-root level, at our office or city. From the amount that we collected, we used it for marketing in other cities.\r\n\r\nLet us know more about him and \u201cProfit From It\u201d in a Q and A format - \r\n\r\n \tWhen did the switch go from offline to online?\u00a0\r\n\r\nAns. When it was offline, they had to travel to different countries, and stay there for days. It affected their personal lives too. Therefore they were looking for other ways when Teachmore came into the picture. He added \u201c Teachmore provided everything in a very organized way. People could watch a video and finish it later according to their convenience.\u201d \u201cWe had started it around June 2020.\u201d\u00a0\r\n\r\nHe also added \u201cIn the online mode, they could watch and learn anytime they wanted. They could completely rewind and learn everything whenever they wanted.\u201d\r\nTeaching online with Teachmore has helped us increase revenue. This was highly successful.\u00a0\r\n\r\n\u201cWe do both recording and live sessions. We say Teachmore has a very engaging format that has been developed\u201d\r\n \r\n\r\n\u00a0 \u00a0 \u00a0 2. How did you keep your students engaged?\r\n\r\nAns. \u201cOur team always did regular follow-ups, through SMS, Whatsapp, and emails. All these elements helped us involve our students from time to time. Furthermore, adding to these were assignments. We push on our students to do assignments. At times, there are even doctors and engineers who take our classes. They mostly do not have the bandwidth to do assignments yet we keep a check on them if they are able to cope with what they are learning from us.\u201d\r\n\r\n\u201cWe took a weekly live session where we talk about the challenges they face while doing their assignments. When the students used to put out their thoughts in a negative way, we used to help them out. This is how we interacted with them weekly. And the recording live session gave full satisfaction to our students.\u201d\r\n\r\n\r\n\u201cTeachmore\u2019s notification feature is the best.\u201d With this feature, we were able to notify our students from time to time."\r\n \u00a0 3. What were your pricing strategies?\u00a0\r\n\r\nAns. \u201cOur whole team initially aimed that we are not going to deliver less, but rather deliver them fully, the price could be higher, and we might not even want many registrations but we would focus on delivering our content to each and every person. We wanted to know every single student and teach them in depth. We teach them, give them time to digest, and upgrade them later. We are supportive of our students and aim to deliver them our service till the end. We charge high due to this continuous support from the initial stages to even further help if they aim to build careers in the field.\u201d\r\n\r\n\u00a0 \u00a0 \u00a04. How was the growth and what were the promoting strategies?\u00a0\r\n\r\nAns. \u201cWe started with 4 - 5 cities, our budget was based on those numbers. As we started growing, we used to increase one by one city. Initially, we made a list of all the cities that have a population of more than 25 lakh and that is how we grew to have the list of cities having more than 10 lakh population. At present, there are 43 cities where we visit for our sessions.\u201d \r\nFurthermore, he added \u201cComing to our promotional techniques, initially, we started with print media. Around 2016, we moved onto the digital media field. We started using Facebook and Google Ads more effectively for promoting our courses.\u201d\r\n\r\n\r\nThis is how the app looks on Google Play Store.\r\nHere is the video -\r\n\r\nBEMORE#1 It began with me becoming a driver first to build a thriving online academy!\u00a0\r\n\r\nhttps:\/\/www.youtube.com\/watch?v=QNX2PlC5mVk&t=307s\r\n\r\nHope reading this blog motivates you as an online course creator in creating online courses. Stay tuned to read more blogs on\u00a0Teachmore.\r\n\r\nDo read our other blogs on the\u00a0Teachmore blog page.